Exactly when Apple will release iPhone 14 and iPhone 14 Pro

Apple’s biggest special event of the year, most years anyway, is the unveiling of the new iPhone. And this year it looks like there will be four of them. But when exactly will they be announced, when will they go on sale and what will they be called? Continue reading.

July 9th update below. This post was first published on July 6, 2022.

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Apple is a creature of habit, so we can glean a lot of information about what’s likely to happen this year from what’s happened before.

July 9 update. More reports on this year’s iPhone release schedule suggest that Apple is about to have the most diverse range of iPhones ever. More on that in a moment.

And more reports point to the date I’ve suggested below. analysis off 9to5Mac occurs on the same day, September 13. Leaker iHacktu tweeted about “the presentation of the iPhone 14 on September 13, 2022”.

Additionally, iDropnews recently claimed, “As far as I know, Apple has something planned internally for ‘Week 37.’ The Cupertino-based company typically holds all of its events on a Tuesday.” Week 37 is the week beginning September 12, narrowing things down to the exact same date.

As always, two predictions doesn’t necessarily mean additional certainty, but this mention of LeaksApplePro, which has a decent track record, suggests there’s more information at play here. So that helps.

In the meantime, Tom’s guide confirmed today that it also believes September 13 is the most likely date and has worked that out from the same leaks and information – so recognizing that Apple is a creature of habit probably fits what it has in the past has done.

There is also speculation about other details of the release schedule, particularly which iPhones will be canceled.

It suggests, and I agree, that the iPhone 13 Pro and iPhone 13 Pro Max will be phased out with the announcement of the new models. So if you’re looking for a Pro, grab it before September 13: Apple is retiring phones on the day of the announcement, not the day the new models are released.

Alternatively, if you want a Pro iPhone, you’d better wait until the iPhone 14 Pro goes on sale. Apple’s routine is interesting: The Pro and Pro Max are the most expensive iPhones, so you might expect a company to keep these in stock for as long as possible, but Apple chooses to delete them after just a year.

It’s also likely that the oldest iPhone currently on sale, the iPhone 11, will also be retired in September. It’s regular Apple routine, and this year has the benefit that all Face ID iPhones will share a consistent design language, with a flat screen and straight edges rather than padded glass and a rounded antenna band. This softer finish will only be limited to the iPhone SE. Again, if you prefer the cozy feel offered by this design, move before September 13th.

Assuming those details are right, Apple will have the most diverse offering yet. There will be the two iPhone 14 Pro models, the regular iPhone 14, all as usual, and a big-screen iPhone 14 for the first time.

But there will also be the iPhone 13 at a reasonably discounted price, and of course the iPhone 13 mini. Oh, and the affordable iPhone SE. Plus two other choices: the iPhone 12 and the iPhone 12 mini. I suspect the iPhone 12 will be hanging around, but the iPhone 12 mini might not. Not because it doesn’t seem to have been as successful, but because it would have to drop to a price not much higher than the iPhone SE, which would just be confusing.

In other words, here’s what I expect to be announced as a full line of iPhones on September 13: iPhone 14, iPhone 14 Max (if it’s called that), iPhone 14 Pro, and iPhone 14 Pro Max. Then there’s iPhone 13, iPhone 13 mini, iPhone 12 and iPhone SE. Eight phones like now, but with more variety than before, so there’s something for everyone.

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it is september

September is Apple’s favorite month for launching its flagship phones, with very few exceptions. The first iPhone was introduced in January 2007. The next three, iPhone 3G, iPhone 3Gs and iPhone 4, appeared at WWDC in June 2008, 2009 and 2010. Then came the switch to a fall reveal. The iPhone 4s was released in October 2011.

Since then, September has been the announcement and release month. Well there was an exception when Covid pushed back the release to October 2020. When the iPhone 13 launched in September, that meant the iPhone 12 Pro series was being phased out after 11 months, not 12 — a record. breaking early cancellation.

Although Covid-19 is still among us, there is enough normality about the world and the production line for us to be confident that September will be the chosen month.

Announcement and release are different

Usually the handset sell date is 11 days after the reveal, but sometimes it isn’t. When the iPhone 8 and iPhone X were unveiled on the same day in September 2017, the iPhone X actually came out in November. Similarly, the following year, the iPhone XS and XR were announced on the same day, but the XR came a few weeks after the XS.

Will there be a delay on any models this year?

At the moment we don’t know. There are rumors that one model could be delayed, the iPhone 14 Max. But we’re far enough away from release that things could change.

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So what date exactly?

Apple prefers Tuesday as the best day for special events, although Monday and Wednesday are not excluded. One reason for Tuesday is the need to fly in press representatives from all over the world.

Apple always chooses either the first or second week of September and not later in the month, giving us a choice of two dates, Tuesday 6th September and Tuesday 13th September. Since Monday 5th September is Labor Day, that excludes 6th September.

Are you assuming this is a live event?

That is the crucial question. If it’s a virtual event, both dates are possible, but I suspect Apple would want either a full in-person event or a hybrid setup like the one used for WWDC: a glossy, high-quality production-value film that’s made upfront was made, but with a personal demonstration of it. This has the benefit that if things take a turn for the worst, Covid-wise, the in-person element can be cancelled, but there is still something to show the world.

I believe Apple will flex every muscle to host an in-person event but will have its Hollywood blockbuster recording ready.

Which does ______________ mean?

If it’s just virtual then any day for the first two weeks is possible, but I’m pretty sure it’s going to be a hybrid event so either Wednesday 7th September or Tuesday 13th September appears to me most likely. I bet my money Tuesday 13th September.

This in turn means the phones would go on sale on Friday 23 September 2022.

What’s the time?

Well, I promised to be precise. It will, as always, take place at 10:00 a.m. local time, and as I’m sure it will take place in Cupertino, that’s 10:00 a.m. Pacific.

What will it be called?

Last year there were some questions as to whether Apple would call its 2022 release the iPhone 12s or the iPhone 13. The fact that Apple went straight for the iPhone 13 tells me that the iPhone 14 is what we can expect this year. The iPhone 14 Pro and iPhone 14 Pro Max are shoo-ins for the premium phone leaving fourth phone.

So far it has been mainly called iPhone 14 Max as it is believed to have a 6.7-inch display like the iPhone 14 Pro Max is said to have. However, a recent report suggests it could be called the iPhone 14 Plus instead. We will see.

I’m sure more details will come out in the run up to September so please check back.

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